Everyone tells you to “be authentic” and “show up as yourself.” Nobody tells you where that stops.
Post the family holiday? The health scare? The bad month in the books? Somewhere between a locked-down corporate voice and a full public diary sits a line, and there is no manual for finding it.
In this 30-minute session we look at how real Australian business owners have handled it. The ones who built genuine trust by sharing just enough. The ones who went too far and could not walk it back. And the quiet majority who stayed so guarded that nobody ever felt a reason to hire them.
You will leave with:
- A practical way to decide what belongs in public and what does not
- The difference between running a business and running a personal brand, and why mixing them up costs you
- Warning signs that you have drifted into oversharing, and what it does to buyers
- What fear-driven invisibility actually costs a small business
- A simple boundary you can set this week and stick to
For small business owners, sole traders, and anyone building a name alongside their business.
30 minutes. Real Australian examples. No lectures about “putting yourself out there.”
https://events.humanitix.com/how-much-is-too-much-me-online-or-webinar-or-beginner
